Memac Ogilvy
THE BUSINESS:
Memac Ogilvy is one of the leading creative networks in MENA with its flagship office in the UAE and a strong local footprint in the GCC and North Africa. It is part of the formidable worldwide WPP & Ogilvy network. It’s the only truly integrated comms network – with Growth & innovation, Advertising- Brand & Content, PR, Experience & Health under 1 P&L and under single leadership. Memac Ogilvy is the most integrated modern creative and effective partner for client growth in MENA. We deliver on this by combining expert and new capabilities for modern marketing solutions, with solid project management expertise for agile and effective delivery as well as a thorough and passionate People agenda.
The agency is the most awarded Middle Eastern agency in Cannes as well as a big winner at the local award show Lynx. It counts around 500 staff members.
PRIMARY FUNCTION:
The Social Media Account Manager will be running mid-size accounts, providing insights-driven strategies, strengthening client & partner agency relationships, and collaborating with cross-departmental teams.
The individual should understand the power of digital and social media and can think creatively to solve problems. The candidate requires a forward-thinking ability to identify digital and social trends and put these into practice for our clients.
The ideal candidate brings an entrepreneurial spirit to client work and develops new, creative solutions to transform their clients’ digital practices with passion in a fast-paced environment.
KEY RESPONSIBILITIES:
Take ownership of client relationships, creating and implementing social media strategies
Always up-to-date with today’s digital & mobile consumers, to develop brand-specific strategies
Guide and contribute to the development of creative ideas and deliverables
Collaborate with teams in other departments (PR, Creative, Paid Social) to improve and execute client deliverables, processes, and output
Manages client expectations effectively
Plans and develops Social Media Strategy (across digital channels, content, campaigns & connections) with various stakeholders
Understands business KPIs, their effects, and how to set and achieve them
Meets with clients regularly to align on overall strategy, present work done and insights/research that can help the brand achieve digital marketing success.
Deeply understands brand insights, customer segmentation, and target needs to steer actionable creative briefs. Thus, leading to effective social campaign conceptualization and presentation.
Ensures timely and effective service delivery to clients.
Develops presentations for clients relative to project management/program status.
Keeps team(s) appropriately informed and involved in projects.
Provides leadership in developing and presenting new social media campaigns and plans for potential/existing clients.
Identifies and pursues new business opportunities within and across company offices and practice areas.
Delivers strong analysis, creative ideas, strategies, and concepts for new social media campaigns and projects.
Anticipates and assists in developing solutions to client problems.
Understands the creative process and how to work effectively with internal and external creative resources and is able to understand and use technology to support day-to-day work.
A broadly capable writer and editor, able to generate a range of materials that require minimal editing and edit the work of others.
Acts in accordance with company policies and procedures at all times.
Is familiar with the company’s vision and exemplifies the company’s values and ethics.
QUALIFICATIONS:
A Bachelor’s degree with 3-4 years of experience working within the digital/social agency space
Stellar written and presentation communication skills, comfortable engaging with senior brand managers and partner agencies.
Proven expertise in brand strategy, across a number of verticals, with the ability to translate strategy into smart and sound digital tactics
An understanding of a brand marketing mix, ensuring that social & digital strategies integrate and amplify more traditional channels
A glass-half-full outlook that contributes to an already ridiculously-strong company culture, and healthy business
