the curve hotel
Marketing Executive The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes.
Responsibilities
Identify target audiences, objectives and desired outcomes of marketing campaign
Research and develop marketing strategy, and evaluate success strategy
Develop content of marketing campaigns on Social Media, website,…
Stay up-to-date on current marketing trends
Support all departments in the organization and the promotion of special offers and seasonal promotions along with sales team.
Prepare all necessary templates for mailings and e-mailings.
Plan and organize events in the hotel in collaboration with all concerned departments.
Submit seasonal promotions and events for inclusion on the website.
Communicate information about the hotel, the various services, facilities, events and employees in a positive manner to the global market place. Maintain a high profile in the local community.
Implement and maintain the corporate brand guidelines and quality standards in all collaterals, branded items and events.
Qualifications
Bachelor’s degree in digital marketing or related field.
2 – 3 years of relevant experience in Hospitality.
Strong analytical, communication, time-management and creativity skills
Good knowledge in Graphic Design (Photoshop, Illustrator and Adobe premier pro).
Good knowledge of Microsoft Excel, Word, Outlook, PowerPoint.
Strong ability to focus on customer/market and take initiative Experience with social media